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Content analysis (sometimes called textual analysis when dealing exclusively with text) is a standard methdology in the social sciences for studying the content of communication. Ear; Babbie defines it as "the study of recorded human communications, such as books, websites, paintings and laws. "Harrold Lasswell formulated the core questions of content analysis: "Who says what, to whom, why, to what extent and with what effect?." And, Ole Holstri (1969) offers a broad definition of content analysis as "any technique for making inferences by objectively and systematically identifying specified characteristics of messages." Here what Dr. Kimberly A. Neuendorf (2002) offers a six-part definition of content analysis: "Content analysis is a summarizing, quantitative analysis of messages that relies on the scientific method (including attention to objectivity-intersubjectivity, a priori design, reliability, validity, generalizability, replicability, and hypothesis testing) and is not limited as to the types of variables that may be measured or the context in which the messages are created or presented."

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Internet Marketing: Getting an Online Education By Caroline Melberg --The internet is a wonderful thing and for newbies to the world of internet marketing, it can be a lifesaver. You´ll be able to find more information on internet marketing than you can shake a stick at and while some of it may not be ............

ButtCamp in Los Angeles on SundayBy Denise Internet marketing guru, and our mentor, Tom Antion, is presenting his famous full day ButtCamp in Los Angeles this Sunday, April 13. The program is sponsored by the Los Angeles Chapter of the National Speakers Association and ....... But, if you missed this date, get yourself registered for next session ................

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